Looking for super deep skin hydration? The skincare industry has found its new ringleader, taking the stage, and predicted to place in the hall of fame, CBD (short for Cannabidiol) the chemical compound found in hemp, and no, it won’t get you high.
The chemical breakdown of CBD was first discovered in 1940 by Dr. Roger Adams1 after the recent passing of the Marijuana Bill in 1937. Dr. Roger Adams and his team at the University of Illinois discovered that CBD increased a chemical neurotransmitter called anandamide that produces anti-inflammatory, anti-oxidant and neuroprotective properties.
When these properties are used for skincare purposes, the user will experience skin responses like calming of the skin, de-puffing (especially around the eyes!), lack of redness and irritation, and even anti-aging effects due to what we like to call, calming of the cells.
“Calming of the cells” comes into play because when you’re less stressed as it shows in your skin. So when that CBD touches your skin, it works to naturally relax your cells and therefore resulting in calmer skin overall. CBD also helps assist with skin conditions like eczema, psoriasis, adolescent and adult-onset acne, rosacea, and other irritations we all hate to take with us out in public.
Let’s face it. Anti-inflammation is the way to go, and CBD is the novelty ingredient2 to smother all over that pretty face of yours! The best thing you can do for yourself is to regularly address the harsh conditions that your skin experiences. Keep calm and use CBD in your skincare products.